The 98% syndrome

how interesting. I thought, when my newest client told me they achieved 98% of their target this year.. that is what ALL my clients are telling me! it doesnt seem to matter what the target actually is, 98% of it is what they achieve.. sounds familiar? Reinforces the thinking I was exploring in my earlier post on targets.. if you want to set targets (which is debatable), set them high - you will achieve 98% anyway!